1) Data controller

The data controller is:

Frame Atlas — Simone Boschin

Kappelerhof 1

8926 Kappel am Albis (Zurich), Switzerland

Email: info@theframeatlas.com

2) Scope

This Privacy Policy explains how we collect and process personal data when you visit our website, contact us, subscribe to our newsletter (if available), book/purchase our services (e.g., workshops and photo tours), or interact with our social channels.

3) Personal data we collect

Depending on how you use our website and services, we may collect:

a) Data you provide

• Name and surname

• Email, phone number (if provided)

• Message content (contact forms or email)

• Data needed to manage workshop bookings/payments (e.g., billing details)

• Preferences or notes you voluntarily share for organisation (e.g., dietary needs, mobility notes)

b) Technical and usage data

• IP address (or part of it), browser/device data

• Pages visited, time spent, clicks/events, referral sources (where available)

• Cookies and similar technologies (see Cookies section)

c) Social and advertising data

If you interact with ads or content on Facebook/Instagram (Meta), Google, or other platforms, those providers process data under their own policies. We may receive aggregated statistics and/or advertising events (e.g., conversions) depending on your cookie choices and platform settings.

4) Purposes and legal bases

We process personal data for the following purposes:

1. Respond to enquiries and messages

   Basis: legitimate interests and/or pre-contractual steps.

2. Manage bookings and provide Frame Atlas services (workshop portion)

   Basis: contract performance and/or pre-contractual steps.

3. Accounting and legal obligations

   Basis: legal obligation.

4. Website security and fraud prevention

   Basis: legitimate interests.

5. Newsletter and marketing communications (if used)

   Basis: consent (withdrawable at any time) and/or legitimate interests where applicable.

6. Website analytics and improvement (if used)

   We may use analytics tools to understand website performance and improve the user experience.

   Basis: consent for non-essential cookies/technologies where required; otherwise legitimate interests depending on configuration and applicable law.

7. Advertising, remarketing and conversion measurement (Meta Ads, Google Ads, and other platforms)

   If enabled, we may use advertising tools to measure conversions and show relevant ads.

   Basis: consent for marketing cookies/technologies where required.

   Note: If you decline marketing cookies, you may still see ads, but they won’t be personalised based on your visits to our website.

5) Cookies and similar technologies

We use cookies and similar technologies for:

• Essential/necessary cookies: website functionality, security, and essential preferences.

• Analytics cookies (if enabled): to measure traffic and website performance.

• Marketing cookies (if enabled): to measure ad performance and enable remarketing (e.g., Meta Pixel, Google Ads tags), only with your consent where required.

You can manage your choices via the cookie banner and change them at any time through the cookie preferences control on the website (where available).

6) Advertising and remarketing (Meta / Google / others)

If you consent to marketing cookies (where required) and if these tools are enabled, we may use technologies that:

• record events (e.g., page views, form submissions, purchases)

• help create remarketing audiences and lookalike audiences

• measure campaign performance

Ad platforms (e.g., Meta, Google) also process data for their own purposes under their policies. You can manage ad preferences in your platform account settings.

7) Sharing and recipients

We may share personal data with service providers that help us operate the website and deliver services, such as:

• Squarespace (hosting, forms, analytics features, cookie banner)

• Email/newsletter provider (if used)

• Payment providers (e.g., Stripe/PayPal, if integrated)

• Analytics/advertising providers (e.g., Google, Meta) if enabled and subject to cookie choices

• Professional advisors (e.g., accounting) where required by law

Service providers act as processors or independent controllers depending on the service.

Important (travel services)

Travel services such as accommodation and transport are handled under the agency’s own terms and privacy information. For TS Travel Smart GmbH please see:

https://www.senseoftravel.ch/agb/

8) International transfers

Some providers may process data outside Switzerland/EEA (e.g., in the United States). Where applicable, we rely on appropriate safeguards (such as contractual clauses and provider protections) to protect personal data.

9) Data retention

We retain personal data only as long as necessary for the purposes described above, for example:

• Contact enquiries: up to 12–24 months

• Contractual/accounting records: as required by law

• Newsletter data: until you unsubscribe

• Analytics/marketing data: according to tool settings and/or until consent is withdrawn (where applicable)

10) Your rights

Depending on applicable law (Switzerland and, where relevant, the EEA), you may request:

• access to your personal data

• correction of inaccurate data

• deletion (subject to legal obligations)

• objection/restriction of processing

• withdrawal of consent (where processing is based on consent)

To exercise your rights, contact: info@theframeatlas.com

11) Security

We apply reasonable technical and organisational measures to protect personal data against unauthorised access, loss, or alteration.

12) Children

Our services are not intended for children. If you believe a child has provided personal data, please contact us so we can remove it.

13) External content and links

Our website may include links or embedded content (e.g., YouTube/Vimeo, maps, social media). These services may collect data under their own policies, especially if you accept non-essential cookies or are logged into those platforms.

14) Photos and recordings during workshops

During workshops we may take photos and/or short behind-the-scenes recordings for documentation and promotional purposes (website, social media, informational materials).

You can opt out at any time by notifying us in writing or directly during the workshop. We will take reasonable steps to respect your request.

15) Changes to this policy

We may update this Privacy Policy from time to time. The updated version will be published on this page with a new “Last updated” date.

PRIVACY POLICY — FRAME ATLAS (EN)

Last updated: 01-01-2026